VisitScotland – Review your digital fundamentals

2nd July 2020, 11:00 to 12:00

This webinar is organised by VisitScotland. Our visitors check a considerable number of information sources whilst planning their travels and will do that even more so in future. Getting the fundamentals right by ensuring that you are visible with the right content, at the right time, on the right platform, gives you the best possible opportunity […]

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Member Events

UK consumer attitudes relating to holidays in 2020

30th June 2020, 11:00 to 12:00

This VisitScotland webinar will focus on the latest results from the UK weekly tracking research being run by the national tourist boards of Great Britain. It will focus specifically on two groups – those who have stated an intention to visit Scotland in the remainder of 2020 (from within the UK), as well as the […]

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Member Events

VisitScotland: UK consumer attitudes relating to holidays in 2020

30th June 2020, 11:00 to 12:00

This VisitScotland webinar will focus on the latest results from the UK weekly tracking research being run by the national tourist boards of Great Britain. It will focus specifically on two groups – those who have stated an intention to visit Scotland in the remainder of 2020 (from within the UK), as well as the […]

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HIE – Innovate your business – finding the silver lining

25th June 2020, 10:00 to 11:15

We all know the proverbial saying, “Every cloud has a silver lining,” and let’s hope that is true in today’s challenging times! Many of us are feeling worried and unsure about whether our businesses will survive and what is going to the business in the future. This webinar, “Finding the Silver Lining” is all about […]

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VisitScotland’s marketing strategy with Vicki Miller

25th June 2020, 09:30 to 10:30

Tourism businesses across Scotland are invited to tune in and hear from our Director of Marketing, Vicki Miller, on VisitScotland’s new marketing strategy focusing firstly on the domestic market as tourism looks to reopen on 15 July. VisitScotland have teamed up once again with Bill McFarlan, Executive Chairman at Pink Elephant Communications, to help them […]

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HIE – Surviving and thriving in the new normal

18th June 2020, 14:00 to 15:15

We are living in a world that has changed immensely in just a few months, where every aspect of our lives has been affected. Successful businesses will be those that understand the dynamics of the new normal, develop a winning strategy and learn how to augment what is working well, adapt to take advantage of […]

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Digital Routes To Markets For Food & Drink Producers – Highlands & Islands

18th June 2020, 09:30 to 11:30

At this difficult time with the impact of coronavirus, the importance of identifying and engaging new and existing customers has never been more important. This workshop will set out the essential principles of effective digital and online marketing and market development for food and drink companies, that will enable you to grow your business in […]

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Digital Routes To Markets For Food & Drink Producers – North Highlands

16th June 2020, 09:30 to 11:30

At this difficult time with the impact of coronavirus, the importance of identifying and engaging new and existing customers has never been more important. This workshop will set out the essential principles of effective digital and online marketing and market development for food and drink companies, that will enable you to grow your business in […]

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